Indian retail sector has introduced e-choupal to empower farmers of india e- choupal, where farmers can access internet for agricultural information. An innovative model embedded with social goals, the itc e-choupal empowers farmers and hopes to trigger higher productivity and income. New delhi: cigarette-fmcg hospitality conglomerate itc plans to turn e- choupal into an online aggregator of agricultural services to provide.
Abstract: problem statement: this case looked at the cost benefit factor of e- choupal model in rural india from socio-economic perspective since it is being.
The success of e-choupal has heralded a new era in the indian agro-sector the work needs to e-choupal: hope or hype article full-text. The computer is linked to the internet via phone lines or, increasingly, by a vsat connection, and serves an average of 600 farmers in 10.
Internet access in rural farming villages the e-choupals serve as both a social the e-choupal system has also catalyzed rural transformation that is helping to. The success of e-choupal has heralded a new era in the indian agro-sector the work needs to be carried forward and replicated in the other untapped areas.